....and this is the reason people are beginning to hate Peter Kenyon and Chelsea when he uses sentences like this:
"....This is a unique, ground-breaking relationship that not only demonstrates our commitment to the development of US soccer, but will also help Chelsea work towards its aim of becoming the most popular European club in the US, one of our key target markets...."
I know that my club is hardly blameless in this regard but since when did football become about "target markets"?
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